The watch company was born in Maiden Lane, in New York City, in 1875 as a small jewelry by its founder Joseph Bulova; who was a visionary of the time and made his brand grow quickly with the idea of producing beautiful and quality watches.
During its transformation, it was part of great moments in American history and at the same time revolutionized the watch industry, being the first to advertise on the radio, manufacturing the first radio controlled clock and offering the first complete range of watches for women.
The most precious jewel of the brand is the Bulova AcuTron, the first electronic clock, manufactured in 1950, by the inventor Max Hetzel. It should be noted that a series of this brand was part of the American aerospace history, the LUN LEM module was equipped with a clock of this type.
“150 is a long time, not many brands can say that it has such a long -lived story of continuous and business manufacturing. In short, it is described as avant -garde, quality manufacturers, always being launching new modeling and most importantly, they can adapt to today’s consumers, who are young people, ”Alfredo Ramos, president of Citizen Latin America.
At the end of 2008, Citizen Holdings, Japanese watches manufacturer, buy Bulova, this merger has been fundamental for the expansion and consolidation of the brand in the region.
Within their strategic alliances with emblematic designs are:
- Latin Grammys: As an official clock of the Latin Grammys, Bulova celebrates the passion and creativity of Latin music with special editions inspired by this iconic event.
- Frank Sinatra Collection: A collection that pays tribute to the legendary singer with watches inspired by his unmistakable style and the successes that marked his career.
- Apollo Theater: As a partner of the legendary Apollo Theater in Harlem, New York, Bulova honors the history and cultural impact of this iconic scenario on music, art and community.
- Archive Series: A collection that revives some of Bulova’s most emblematic models, combining vintage design with avant -garde technology.
- Marc Anthony Collection: Bulova has associated with the renowned singer and producer Marc Anthony to create a line of watches that reflects his elegant style and his legacy in Latin music. This collaboration celebrates its success and contribution to musical culture through special editions.
“Bulova A touched the life of many people who over time have believed in the brand, and ambassadors such as Marc Anthony, are linked to the brand in a generational way, their father of the fan of our watches; And if we go further back, Frank Sinatra was passionate about Bulova and that’s why that alliance was made. We continue in search of more ambassadors who can carry that message, ”added Ramos.
For a year, the brand has a presence in the country with two totally personalized experience, Oakland Place and Miraflores.
This anniversary is a celebration of the history of the brand and a projection towards the future. In 2025, Bulova will continue its legacy with commemorative editions of the 150th anniversary, which fuse classic elements with modern innovations. New collections that expand the identity of the brand in design, materials, precision and technology. And technological evolution in watchmaking, with improvements in iconic models such as precision and curv, reaffirming their commitment to excellence.