Business life
Aiwa, a Japanese brand recognized for its quality, durability and technological innovation, incorporates its product portfolio to Bodegangas stores throughout the country, marking an important step to bring reliable and functional technology closer to Guatemalan families.
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Within the portfolio that will be available, they are included from televisions with Google TV technology and high -power sound systems, to innovative appliances such as digital fryers, robot vacuum cleaners, air conditioners invest and refrigerators with spot off technology and much more.
“Guatemala is a key country in our expansion strategy in Central America. This alliance with Bodegangas allows us to strengthen our local presence and to provide more homes access to high quality products, backed by decades of experience and innovation,” said Marvin García, Country Manager for Guatemala and El Salvador in Aiwa Latin America.
Aiwa’s presence in Bodegangas is part of his new institutional campaign “if Aiwa is quality”, which seeks to strengthen the brand’s positioning as a reliable solution for the modern Guatemalan home.
“This new incorporation into the chain portfolio” responds to the commitment to offer our customers reliable brands, with excellent value for money, and a proposal that adapts to their daily needs, “said Herberg Peña, general manager of Bodegangas.
To learn more about the brand and its products, visit: aiwalatinoamerica.comso also to see promotions in the store, enter Bodegangasgts.com.