Amiga Magazine was first published in Free press on October 19, 1989 and had as its slogan “From woman to woman.”
“Feminine woman, housewife, professional woman, mother and wife, daughter and sister, aunt and grandmother, capable and responsible. Woman who knows how to work, but also likes to enjoy life. In this New Amiga we want to reach all of them with what they like most, with what serves them most, with what they need most,” says the presentation of the first edition of Amiga Magazine.
For more than three decades, Free press published Amiga Magazine. Throughout that time, the publication modernized to stay ahead of the curve. At each stage it sought to adapt to the new needs and expectations of its readers.
In its pages it included advice for the integral development of women. Its content included fashion and beauty, physical and mental well-being, entrepreneurship and lifestyle.
Evolution of Amiga Magazine
In terms of design, layout and typography also evolved.
The copies of Amiga Magazine reached the subscribers of Free press on the first Wednesday of each month and, in the beginning, they were also for sale.
As part of its evolution, the magazine featured special 15th anniversary, wedding and decoration editions, as well as a website. It also had a presence on social networks and offered a newsletter that arrived by email.
Among the activities she organized were festivals and fashion shows, as well as meetings with her readers.
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This note is part of the commemorative series of our diamond wedding, it is a journey through news that marked the history of Guatemala, with original texts and images from each era, as a reliable testimony of our mission of service.