Seeking the development of Guatemalans and the country is one of the characteristics that Prensa Libre and Banco Industrial have shared for 58 years, having worked on different projects; among these, financial education and savings culture for children and adults.
Constant development
Luisafernanda Urcuyo, Deputy Marketing Manager of Banco Industrial, points out that both companies are strategic allies with credibility, transparency and trust. He maintains that Prensa Libre is a versatile medium that has adapted to the changes to communicate; It is honest, open to dialogue, understands the needs of its clients and reaches a wide segment of the population.
“Prensa Libre is a friendly ally that has understood our needs and with whom we share values such as credibility and transparency.”
Luisafernanda Urcuyo
Technology advances rapidly and Banco Industrial has adapted to innovation. Furthermore, it longs to contribute to the growth of new generations who seek to transform their dreams into realities. This motivates him to develop new projects, support the productive sector, optimize products and services and exercise financial leadership prudently, as he seeks to exalt the Guatemalan people through sustainable development.
Banco Industrial is one of the main financial groups in Central America that offers services through more than 3,180 service points throughout the country, with access to electronic banking.
valuable stories
Readers, business allies, suppliers and collaborators tell about their relationship with Free press and how it has been part of its history. Find this series every Sunday.